Henmores | Spitche

Build a centralized commuity of ambassadors

Client

HENMORES

Industry

Retail

Location

France

While being a small business Spitche allowed us to develop a straightforward programme to invite new and relatable nano-influencers to showcase exclusive offers and create a personal connection to a clear target audience. Easy to set up and join, Spitche has made time management for the team much easier while adding more exclusive elements to the business for said ambassadors.

Zoe Errington

Campaign Manager, Henmores

21

Pieces of UGC
(user-generated content)

1500

Engagement actions on Facebook and Instagram

47

Brand Ambassadors Registered

The challenge

Henmores knew that it had top consumers and potential ambassadors, but had no centralized system to keep track of them, engage with them or reward them
No way to segment and directly communicate with top consumers
No contact and preferences data on top consumers, no way to better engage with them
No way to reward top consumers for engaging with their brand online

Solution

With Spitche, Henmores built a community of ambassadors who get rewarded for their engagement
Henmores has contact data, preference data, and behavioral data—making it far easier to send the right message to the right person
Engagement on organic social grew even higher, with over 1500 engagements on the first campaign on Facebook and Instagram
Henmores now has a clear, centralized line of communication with their top consumers, building further loyalty and larger order sizes

About

Henmores is a Premium Country retailer that provides wardrobe essentials for a healthy outdoor lifestyle, whether for a visit through town or a long trek with the dog. The Henmores team prides itself on offering the best brands with core knowledge and personal, friendly customer service.

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hello@spitche.com

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