A sparkling new online reputation and a school full of engaged students
Client
EAE Business School
Industry
Higher Education
Location
Spain
About
EAE is an international business school that champions innovation as a means to meet the need of people and companies to stay relevant in an ever changing world. More than a business school, EAE is a global ecosystem of professionals and entrepreneurs that foster sustainable employability through training, research and innovation.
Key results
2K+
Ambassadors registered in the program
60%
Of the total social media engagement is made by ambassadors
100+
New Google reviews from students during the 1st year
The challenge
- The school had suffered from a spam attack before and needed a solution to help fix its online reputation for new prospective students.
- EAE wanted a way not only to improve its social media engagement, but also to get Google reviews for the school and increase offline activity, while encouraging all students to participate.
- Student-to-student referrals were hard to track and incentivize, leaving results more up to chance than by design.
Solution
- The school had suffered from a spam attack before and needed a solution to help fix its online reputation for new prospective students.
- EAE wanted a way not only to improve its social media engagement, but also to get Google reviews for the school and increase offline activity, while encouraging all students to participate.
- Student-to-student referrals were hard to track and incentivize, leaving results more up to chance than by design.
“Spiche is a reliable partner that evolves its product taking into account the needs and recommendations of its customers.
The relationship with the Account Manager is direct and agile, which facilitates the follow-up of the different projects.”
Elisenda Molina,
Alumni & Ambassadors Manager, EAE Business School
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